You hear so often how new mums or mums with young children are lonely and sometimes struggle to get out and about. Although there are so many groups, activities or classes available now, they can often be difficult to find and endlessly googling can be quite overwhelming. Bubele is a mobile app and website connecting parents and carers with activities for children under 8. It enables parents to find, book and invite their friends to relevant and personalised activities. It fits so nicely into our #ParentLifeMadeEasy campaign because it makes finding places to go painless, inspiring parents to be spontaneous and get out about with their kids. And we all know the more entertained our children are, the easier it is for us! We asked founder Viven how Bubele came about and what tips she has for us to entertain our kids on the way to all the great places she’s sending us!
Since becoming a mum what have you have found to be most challenging?
Juggling parenthood with other responsibilities. It can often feel as though I'm failing at everything as there is no time to do any of it “properly”. It’s so hard to be a perfectionist when you’re a mum!
Bubele is fantastic for encouraging parents to get out and about with their children, have you got any tips for keeping them entertained on the go, in the car or on the tube for example?
For parents that are happy to give the kids a tablet or phone, there are plenty of great - and educational! - apps out there for all ages. I also recommend giving the kids a camera; they can spend ages taking pics of the scenery and looking back through the pictures (and laughing at the blurry ones!) My kids love playing i-spy and adding up the numbers on passing car numberplates when we’re driving. If you’ve got a bit of time to prepare, it can be fun to create a scavenger hunt, with a prize if they spot all of the items listed during the journey.
What is your #ParentingLifesaver? The one thing you couldn’t survive without.
Rock and Pop Music! If all else fails, I find that a bit of a dancing shakes things up and pulls the kids out of a bad mood.
Does your child/children have a favourite toy they couldn’t live without, that if they lost all hell would break loose?
Reuben (3) has a Dinosaur ABC wooden puzzle that he plays with 4 times every night!
For Leah (6), it’s her pink (Jellycat) rabbit. She calls it ‘Caninos’, which is Danish for Rabbit.
There are so many amazing parents out there doing what they can to make life better for their kids and trying to master the work life balance, do you know any particular favourites we should follow?
There are so many to choose from, I honestly wouldn’t know where to start! We have a Facebook group ('Mumboss by Bubele') for parents in business to connect and support one another, and every single person in there is an inspiration in their own way, juggling parenthood with running businesses and working so hard to make a success of both of those things.
What inspired you to start Bubele and have you got any advice for other mums considering starting their own business?
After having my first baby, I started to notice the wealth of opportunities that are out there for new (and less new) mums. And yet there were many days (and there are still some today to be honest), when I felt completely alone, anxious about my career and just needed to get out of the house with my little one. At Bubele we have an ambitious project to bring together these two elements of motherhood i.e. the time in a woman’s life when career changes often happen, and where some days getting out of the house with the little one(s) feels like the only way to save our sanity.
In terms of advice to other mums thinking about starting their own business, I’d go with: be clear on your goals. If it’s for a lifestyle business, I would advise defining the goals (including the financial one) and work backwards e.g. in order to make 10k a year, I’ll need to shift 1,000 products. And work out how to get there. In stages. Slowly if necessary ;) Good luck!